We do not know how your new year started, but here at McDonald’s, it began with a mighty bang. 2023 made a launch so big that fireworks ought to be displayed across the sky. If you have not yet guessed, it is the launch of Chicken Big Mac®. It really…More
Imagine if, instead of currency, your favourite Maharaja Mac burger were to come out of the ATM instead! That’s precisely what happened at an ATM in Boston, USA recently, when the original of the Maharaja Mac – the Big Mac – came out free from an ATM. McDonald’s Boston thrilled…More
Good things come in small packages. McDonald’s India (West & South), having tasted success with its Maharaja Mac Veg and Maharaja Mac Chicken burgers, which were desi variants of the internationally famous Big Mac burgers, has now launched the two hot-selling items in “Junior” avatars. The Chicken Maharaja Mac has…More
It feels like the end of an era. Michael James (“Jim”) Delligatti, the man who created the signature Big Mac burger for McDonald’s, recently died at age 98. When he had touched the 90th milestone on 21 August 2008, there was a cake for him in the shape of the…More
Do you know what’s similar between the American Big Mac and the Indian McSpicy Paneer? Both are iconic items on the McDonald’s menu, but there is more. Food menus, the most dynamic aspect of restaurant operations at McDonald’s, are designed keeping in mind culinary preferences, cultural practices, local tastes and flavors…More
The world’s largest landlocked country, Kazakhstan will soon see a McDonald’s outlet. Kazakhstan is a modern culture, thriving in the post-Soviet era. The traditional Kazakh lifestyle has blended with influences from Western societies, as well as those from Kazakhstan’s Russian and Chinese neighbors. The word Kazakh can be translated to…More
McDonald’s in Sweden has just come out with a fashion line which pays homage to the Big Mac, the big daddy of all burgers. The fashion line made its debut at Stockholm, Sweden. The line includes clothing, household goods and accessories. This was all part of a McDonald’s campaign which…More
