Over the past month or so, the Kuch Pal Offline campaign has stood out because of its refreshing approach and its originality. The campaign, which is viral on TV and social media, has come in for praise from all. An excerpt from Mr. KedarTeny, Director-marketing and digital, McDonald’s India (west and…More
“From IHM Goa, I had the opportunity to work either with the Taj group, Four Seasons or McDonald’s. The program at McDonald’s appealed to me the most as it was providing the most promising growth opportunity.Now that I look back, seven years later, I am happy I followed my heart.…More
Corporate training program that teaches you how to do things correctly, are a dime a dozen. However, a video demonstrating how you keep a restaurant spic and span, which is a parody of the most popular music of the time is a rarity in itself. That is what McDonald’s USA…More
Sure, some people have friends and family, but James Franco had McDonald’s. The “Spider-Man” star had put pen to paper to wax poetic about his longtime love for golden arches and as remembrance of his tenure as a McDonald’s employee, something of a love letter to the company. Back in…More
In India, the summer is so hot that even the camels take off to cooler climates! Seriously, the summer is severely sweltering and while Sugarcane juice, or a Mango milk Shake or even a banta soda does the trick for some time, sooner or later you want to go inside…More
When it comes to breakfast, the most appealing morning meals are usually the ones you can grab on the way to work. Sure, scrambling a few egg whites doesn’t take long, but it’s so much easier to swing by the drive-thru under the golden arches. Steamed egg that is tender…More
McDonald’s Hungary and its advertising agency, DDB Budapest have hit upon an innovative idea to make things even simpler for their customers and their employees. They have transformed the humble McDonald’s paper bag into a combination of a tray and a bag. The bottom of the bag is actually a…More
With temperatures soaring to the high 40 degrees this summer, there is a refreshing ‘new range of smoothies’ on the McDonald’s menu to beat the heat this summer. McCafe’s smoothies come in three delectable fruity flavors: Mixed Berry, Passion Fruit and Mango. Each smoothie is individually blended to ensure a…More
Hubli, also known as Hubballi, literally means “a flowering creeper” in Kannada. During ancient times, the historic town of Hubli was known by the names Raya Hubli and Elaya Puravada Halli. In the last decade, Hubli metamorphosed into a commercial centre for trade in cotton and iron. The city with its…More
It’s a known fact that McDonald’s across the world has unique products that cater to the specific cuisine preferences of a country. What is a lesser known fact probably is that McDonald’s is referred to differently in some countries! Different cultures have different values, different languages, and different connoisseurs with…More