A McDonald’s launch always makes us feel good! McDonald’s India’s Protein PLUS is making waves, and guess what? Chef Sanjeev is on-board too! Marking our second innovation with CSIR-CFTRI after our Multi-Millet Bun launch in 2024, AND marking our second collab with the awesome Sanjeev Kapoor – our Protein PLUS is taking up space…

Of course, you know that Chef Sanjeev is not only a wiz in the kitchen but a NATURAL in front of the camera too! He was deeeelighted to join us again in launching and cheering on McDonald’s NEW Protein PLUS add-on 🥰

In our latest ad, watch India’s favourite chef secure his familiar spot behind our counter…

The film opens with a young body-building enthusiast and his little brother standing in line at McDonald’s for a meal. As soon as they notice Chef Sanjeev at the counter, the older boy’s delight and surprise are evident. After gripping Chef Sanjeev’s palm in a 💪🏽firm💪🏽 handshake, telling him that he learnt cooking from the amused chef – Chef Sanjeev asks if he’d like to try our Protein PLUS slice. The older brother is more than happy to, and the younger boy, watching this exchange – not to miss out on any of it, puffs his chest out like Johnny Bravo, declaring he’d like 3 Protein PLUS slices with his McAloo Tikki Burger®! Anything to impress and one-up his older bro 😁

Feel good, try something NEW: Power up your burgers with McDonald’s India’s Protein PLUS 💪🏽

You can enjoy all your favourite McDonald’s burgers while personalising your protein intake too. Like on its own, the McSpicy™ Chicken Burger has 21.46 grams of protein per serving – with our Protein PLUS slice, it gives you 26.46 grams of protein per serving. Similarly, you can look at the nutritional info of a particular McDonald’s menu item (available on our Apps, in-store, and the website) to observe your protein intake too.

McDonald’s Real Food, Real Good

This second collaboration with CFTRI inspires us to continue making our menu wholesome, memorable, and delicious for you. 100% vegetarian and made of pea protein and soy protein, containing gluten and refined soy oil – the Protein PLUS slice only makes your burger better!

It has a delicious flavour that comes from its cheese base note and buttery top note. Sounds like it would taste brilliant in your Grilled Chicken & Cheese Burger or McVeggie® Burger, huh? The Protein PLUS slice also has NO onion, garlic, or root vegetables in its making, and classifies as McDonald’s Real Food, Real Good – NO Artificial Colours and NO Artificial Flavours OR preservatives are used to make Protein PLUS.

Chef Sanjeev wants to know… ! 🎤

Have you tried the Protein PLUS slice with your McDonald’s burger, yet? What do you think? 2 more or 3 more, like Chottu in our ad? ☺️

Don’t forget – you can enjoy it within a meal along with your choice of a Chicken Burger and Chicken McNuggets® (4 pcs) with a Coca-Cola® Zero Sugar OR a Vegetarian Burger and sweet corn with a Coca-Cola® Zero Sugar. Use the McDonald’s App when you’re dining in-store. You can use the McDelivery® website and McDelivery® App for online orders. Tell us how you enjoy the Protein PLUS slice!

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