Tagged: 20 years of McDonald’s India

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“In the last 21 years, McDonald’s has been a different brand every 2-3 years. We have evolved from being a basic burger company to a Quick Service Restaurant. While in the early days, it was about introducing the burger to the Indian consumer, over the…More

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Good things come in small packages. McDonald’s India (West & South), having tasted success with its Maharaja Mac Veg and Maharaja Mac Chicken burgers, which were desi variants of the internationally famous Big Mac burgers, has now launched the two hot-selling items in “Junior” avatars.…More

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McDonald’s is today a familiar name in most urban Indian households, so it’s hard to imagine that 20 years ago, when McDonald’s first arrived in the country, it was perceived as an “American” company, its glass doors meant air-conditioned interiors and therefore, perceived as being…More